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May 18 2012
Student Work – Ben Suarez
Designed by Ben Suarez | Country: United States
“I wanted to take a different approach to skateboard product packaging and make them a bit more mature and clean. I strayed away from the usual bright and flashy style that we are used to seeing and created it with more of an industrial and ever so slightly grunged up appearance.”
Melo
Designed by Imagemme | Country: United States
“Here at Imagemme, our vision was to create an innovative package that immediately resonated with the refreshing taste of watermelon. With Melo, we wanted to mesh together the purity of the product alongside clean, eye-catching design. Being that sustainability and healthy packaging are priority, Melo’s bottle is BPA-free. The soft lines and curvature of the bottle is an homage to the watermelon, a refreshing, but exciting muse.”
May 16 2012
Padrillos
Designed by Diego Ballester | Country: Argentina
“Imagine a herd of wild stallions galloping over smooth, white hills, their black coats reflecting the light of the moon. This very image lived inside winemaker Ernesto Catena’s mind, and kept his primal attachment to land and nature alive during his time as a university student. After years of travel, when Ernesto planted his vineyard in Mendoza, “Padrillos” was born. These intense wines express the primordial forces latent in our fertile land, and the wild spirit of Argentina’s true varietals.”
Student Work – Dan Hinde
Designed by Dan Hinde | Country: United Kingdom
“D&AD challenged students to create a new brand of Scotch whisky, this included naming the brand, an identity design, packaging and a container. My response is Flora & Fauna, a Superior Scotch inspired by the Miracle of Mother Nature.”
May 14 2012
Dark Matter
Designed by Astronaut Studio | Country: United States
“Sure you COULD Photoshop coffee grounds into Pegasus form. But wouldn’t you rather dump some grounds on the table and do it yourself? It took longer, yes, but pushing grounds on paper with an X-acto blade tends to be a much richer experience than pushing pixels with a cursor.
Dark Matter is a custom blend of small-batch roasted coffee with original package design developed as a 2011 holiday gift for Astronaut Studio’s clients, partners and vendors. The image of the Pegasus is actual coffee grounds hand-tooled into the form of a Pegasus. The concept and design is a deliberate play on the agency’s brand identity.”
ByALEX A Range
Designed by Company | Country: United Kingdom
‘The A Range is a simple furniture based on two interlocking letter As shapes. The range includes a stool, side table, coat stand.
Made from accredited birch plywood and available in white and grey, the A Stool and A Table come in a simple box with a carry-away handle. This is the first flat-pack, carry away furniture sold at John Lewis stores.”
May 13 2012
Student Work – Samantha Szakolczay
Designed by Samantha Szakolczay | Country: United States
“For this conceptual project, students were to chose a pre-existing and well-known brand and develop a line of skin care products. The key factor in deciding upon a brand was that it was not currently affiliated with a skin care line of products. The challenge was then to maintain equity within the brand and translate that into skin care.
Altoids has always been a product meant for a mass audience of both men and women. As a largely popular breath mint in the United States, the mint product is slightly more expensive than the average breath mint price. In maintaining such characteristics, Curious is a skin care product that is clinically proven to cleanse and refresh the skin. The product is meant for both men and women and offers skin care products that clean, treat, and sooth the skin.”
May 10 2012
Gordy’s Pickle Jar
Designed by Common Complex | Country: United States
“Our intention was to create a design that celebrated the rebirth of an old craft. We wanted a design that would feel right at home in a grandma’s kitchen—the kind of grandma that might show you her old biker tattoos while she readies the tea and Sunday paper. Time regained.
Gordy’s handcrafted pickles and preserves are a labor of love. Each thoughtfully designed recipe uses fresh, local produce & responsibly cultivated spices.”
May 09 2012
Kiyu Taro
Designed by Victor Branading Design Corp. | Country: Taiwan
“Kiyu Meteorological Station taro production from Jiaxian, Kaohsiung, is an unforgettable delicious snack in the Taiwanese memory. This packaging line boldly attempts to use the product itself different tastes, and does not make sense forming interesting combination with weather images. The changing weather referred to as touched the senses of taste, the spicy taste of mustard make us cry like a rain; spicy flavors makes you stamping like thundering; fragrant curry, such as the beautiful moonlit night, sweet caramel taste is charming sunny; taste mixed with different levels of integration, the taste buds also will comply with the incredible weather to start cross-sensory journey.”
May 08 2012
One Less Drop
Designed by Heckler Design | Country: United States
“The product’s mass and shine are its primary selling points. Wrapping it tightly in a clear box was the best way for people to appreciate those qualities.”
February 27 2012
Student Work – Mara Rodríguez
Designed by Mara Rodríguez | Country: Spain
“Food was placed in designer glassware in order to see it from a different point of view.”
Stiegl Haus Bier
Designed by Demner, Merlicek & Bergmann | Country: Austria
Beautifully detailed labels for Stiegl Haus Beir. Check out the short stories for each brew at the end of the post.
Extra Stout
From the notes of beerologist Dr. Kiener. Today: Great Britain. God Save the Pint!
A travelling man comes by a lot of stories. And drinks. Lately I entered the home country of the proper Pint, the land of Kings and Queens: England. There’s no better way to ponder over an Extra Stout than during a ladies boxing match, is there? Corpulent, sturdy, firm, strong. Don’t think I’m talking about the young women handing out and taking a good beating right before my eyes. I’m talking about this delicious jet black beer in their hands, brewed in an ancient pub tradition.
Round 2. The mighty, light brown froth on top of that deep black delicacy is revealed right from the tap. The intimate aroma of roasted coffee and dark chocolate along with a generous, solid body are a pure satisfaction. The tasty finish is dominated by a stout bitter rounded off by a lovely coffee flavour. I’m digressing. The match ends in a tie. The Extra Stout posts a win on points though.
Christmas-Honey-Beer
From the notes of beerologist Dr. Kiener. Today: The North Pole. Silent Night, beery Night!
This time my research expedition on behalf of the Stiegl brewery brings me to the North Pole, where annually the United Santa Clause Christmas Conference (USCCC) is set in early December. The usual day’s agenda: a raise in reindeer tax, illicit gift affairs, an update in chimney entering security measures. One thing grabbed my undivided attention: Christmas-Honey-Beer. A top-fermented beer speciality from selected special-malt, finest hop aroma and precious acacia honey.
Brewing honey beer has a long tradition: early Germanic tribes refined their beer with honey, inspired by the honey-wine „Met“ as relished by the gods of Nordic mythology. Vikings brewed special beer as well, every end of December for their midwinter ceremonies. Can there be doubt that they might have enjoyed christmas time as peacefully and pleasant as we do? We say yes, sipping from our festive Stiegl Christmas-Honey-Beer.
Spice-Herb-Beer
From the notes of beerologist Dr. Kiener. Today: . A (secret) herb to quench all thirst.
Today I’m in a secret place where an undercover master brewer brews a secret beer from a secret recipe. There’s nothing more I can say about that lovely home-brew. Except maybe that before the purity requirements of 1516 many brewers used herbs and spices to add a special flavour to their beer. Herbs and spices like cardamon, coriander, sweet balm or lavender.
So now I’m standing here with my undercover master brewer, tinkering on a recipe for this Herb-Beer together with his secret herb and spice agents to add that very particular blend to the brew, which is to be labelled “absolutely recommendable“ but remains first and foremost: CONFIDENTIAL.
February 26 2012
OMS
Designed by Solid Studio | Country: Italy
“OMS is a line of shoes headed by Original Marines. The need for renewal is born by the poor success of the product, both to the public at deployment. Starting from the renewal of the packaging, revealed several problems: too many product lines and were poorly organized and the mark was not sufficiently impactful.”
“The new identity was created by simplifying the logo Original Marines in a line and a point forming an exclamation point. The multiplicity and diversity of products has been summarized in four lines: OMS, OMS Kids, OMS Glam, OMS Sport
The new packaging has been designed by observing the exposure of the boxes in shops and creating a system in which the mark was visible on the top, bottom, sides and also the logo was composed of the stacked boxes.”
February 25 2012
KopfKunst Self Promotion
Designed by KopfKunst | Country: Germany
“Briefing: The Amalfi Coast near Naples, with its distinctive citrus fruits – bitter oranges and lemons – inspired the self-promotion mailing by design agency KopfKunst for Christmas 2010. With the annual edition of “Arche”, which promotes slow food products, the cue for this design came from the 1950s: summer, Vespa riding, Italy, the joys of life.”
February 24 2012
Brains
Designed by Blue Marlin | Country: United Kingdom
“New year, new look for Brains bottles, courtesy of Blue Marlin. Welsh brewer Brains is unveiling updated bottles for its ales range, created by integrated brand design agency Blue Marlin, which are rolling out across the UK this month. The new look bottles are stylish, simple and strong, encapsulating the symbolic Welsh dragon for Brains’ customers old and new. Blue Marlin also redesigned the brewer’s on-trade presence for its cask ales, which launched in July 2011.”
February 23 2012
Rivero González
Designed by Anagrama | Country: Mexico
“According to archeological evidence, the human race has been drinking wine for over 8,000 years. However, never before has there been such diversity in origin denomination, quality and prices.
Throughout the years, there has been a tendency of taking products originally treated to remain longer such as cheese, cured meats and even salt, and take them to the same level of sophistication of a perfume or a high couture garment. For wine, this tendency is stronger than for any other beverage; We can find three dollar wines in a cardboard box, or a $160,000 bottle of Château Laffite.”
“The market’s top section is very small, and the demand is under supply. For these wine producers it is fairly simple, but for the vast majority of the younger wine houses the situation is much more complex.
Our solution was to use Rivero González’ family coat of arms as the brand’s identity. We developed a modern version that would convey elegance without pretending to seem like an ancient wine house.”
“In contrast with this modern and simple visual language, we played around with textures that denote the wine’s craftsmanship. These details can be appreciated in the packaging: silver foil, textured paper, and melted sealing wax on the cap.
Rivero González is a brand that represents this new wine cellar but also heightens the most traditional wine producing processes.”
Boca Negra
Designed by Manifiesto Futura | Country: Mexico
“Boca Negra craft beer made in Monterrey. It is a tribute to of all working people.”
February 22 2012
Greenpharma
Designed by Grupo Habermas Comunicación | Country: Spain
“A simple and elegant design, where information and ornamental details determine the final outcome. This is exemplified in the illustrations, blind emboss with silver ink, and the paper used.”
The Bottle of Wits
Designed by Helms Workshop | Country: United States
When you leave design school and look for work with your portfolio of fictitious student projects, half of your interviewers pause to tell you that, in the “real world,” you’ll never have the opportunity to design wine packaging. Much less, packaging themed after one of your favorite movies. Those folks never had the chance to work with Tim League and the team at Alamo Drafthouse Cinemas.
In looking at developing an identity for Alamo’s in-house branded wines, we quickly decided that it would be impossible to sum up everything that makes the Alamo unique in a single packaging system. Why not redesign the wine each year, based on a film that aligns with the brand? Alamo’s 2012 offering became two wines inspired by The Princess Bride, in honor of the 25th anniversary of the film.”
“As fans will recognize, “The Bottle Of Wits,” is derived from the iconic “battle of wits” scene when Westley first rescues Princess Buttercup from Vizzini and his henchmen. The custom wine line includes two varietals: “Inconceivable Cab” and “As You Wish White”.
“The “Battle of Wits” sequence between Cary Elwes and Wallace Shawn easily stands toe-to-toe with “the Sideways Spit Bucket” and “The Silence of the Lambs Chianti slurp” as wine’s shining moment in film,” said Alamo CEO and Founder Tim League. Workshop worked to pack the full scope and wonder of the film experience into the packaging.”
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