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February 11 2014

19:25
Steve DeCusatis Design Business Cards
These are the last three designs Steve DeCusatis produced for his business cards. Steve changes up the design every time to spice things up a little bit and experiment with different printing techniques. All three of these designs were letterpresses and have debossed backs....

November 05 2013

21:31
University of the Arts Viewbook
160over90 created the 2013 – 14 viewbook for UArts in Philadelphia on a short timeline so there was very little time for second-guessing or over-analyzing. They had to trust their instincts and go for it. In the end, they say the viewbook is a testament...

June 07 2013

17:36
Good Stuff / Holiday Pack 2013
Local designers, photographers and illustrators collaborated to make this collection of "good stuff", which showcases the printing capabilities of Portland's Premier Press. Projects like this look like a lot of fun, though the project management side must get harry at times. This cooperative effort resulted...

April 03 2013

13:59
deadCENTER Film Festival Materials
Nicely printed blocks of color have nothing on this debossed vibrant cyan--and accompanying colors--that drives the identity materials for the deadCENTER Film Festival. I so want to sink my teeth on this one....

August 03 2012

11:46
Wac Design Studio Business Card
Bright yellow edge painting and an abstract blind pressing bring this simple business card for furniture design studio Wac Design into the light....

May 01 2012

16:32
Wright & Goebel Business Cards
Color & texture tie one on in this nautical themed identity package for wine & spirit vendor Wright & Goebel....

March 01 2012

12:44

Lettersketch Sketchbooks

Lettersketch was founded in 2011 by best friends Teela Cunningham (graphic designer) and Nina Roefaro (interior designer) who dreamed of starting something artistic together. Sketchbooks have always been an important part in both of their design lives; a record of our growth, of thoughts, who they were before today, all making a mark with graphite on paper.

Our purpose was to create something we could feel responsible for, environmentally and aesthetically. We like subtlety with a focus, so we knew blind impression was the direction we wanted to go, and throwing in some pops of red seemed like a no brainer. Our sketchbooks are entirely USA made with a beautiful cotton stock cover and FSC certified (made with windpower!) interior stock. Each sketchbook comes with a hand stamped 100% cotton pouch, and because we like working with our hands, we threw in a red carpenter's pencil, hot stamped with our logo in white - the pencil most commonly sharpened by hand.

When we first came up with our idea, the plan was to letterpress the covers. After discussing the project with our printer, we learned a lot about the difference between letterpressing with a cold polymer plate vs. debossing with heat and a copper plate. Obviously going the copper route was more expensive (you're charged per square inch for the plate), but these plates will last and last (making future jobs much cheaper), while a cold polymer plate's lifespan is limited. Using the copper plate also allowed for deeper, crisper impressions--our greatest concern because everything about our idea relied on the tactile experiences our customers would get. We were stoked with how everything came out, and still love running our digits across them!

Lettersketch Sketchbooks ---Lettersketch Sketchbooks ---Lettersketch Sketchbooks ---Lettersketch Sketchbooks ---Lettersketch Sketchbooks ---Lettersketch Sketchbooks ---Lettersketch Sketchbooks ---Lettersketch Sketchbooks ---Lettersketch Sketchbooks ---Lettersketch Sketchbooks

Project Overview

DESCRIPTION

Lettersketch Sketchbooks

CLIENT

Self

DATE

August 2011

DESIGN CREDITS

Lettersketch Sketchbooks
Teela Cunningham
Nina Roefaro

PRINT CREDITS

Henry + Co

AVAILABLE FOR PURCHASE

$18

Production Details

QUANTITY PRODUCED

1,500

PRODUCTION TIME

2 weeks

DIMENSIONS: WIDTH × HEIGHT × DEPTH

5.75 in × 8.25 in

PAGE COUNT

24

PRINT METHOD

Blind deboss

PAPER STOCK

Cover: Savoy, 118 lb
Interior: Mohawk Options Vellum, 70 lb

NUMBER OF COLORS

0

BINDING

Sewn

Many thanks to our ADVx3 Partners

February 29 2012

19:08

Qube Studio Calendar

This calendar is a dream come true for stationery addicts. Not only is it in handy page-a-day form, but each sheet doubles as a grocery list, project organizer, event planner or other nifty reminder. Plus, the holiday pages are foil stamped on gorgeous stock. Duly noted!

For Qube's 2012 calendar we wanted to combine the everyday with people's love of taking notes, leaving notes, jotting down, scribbling etc. The challenge was how to combine the two and still make it aesthetically pleasing and useful. After some creative soul searching we developed a TAKE NOTE 'block' which combined 365 days with a unique set of notes on the reverse of each day. The box had two sides 'Take Note' on one side for the days and 'Noted' on the other for the note papers. The national holidays were treated slightly differently using a more exotic stock and printing techniques including debossing and foil stamping. We also included the Chinese calendar dates which was very typographically challenging.

Qube Studio Calendar ---
Qube Studio Calendar ---
Qube Studio Calendar ---
Qube Studio Calendar ---
Qube Studio Calendar ---
Qube Studio Calendar ---
Qube Studio Calendar ---
Qube Studio Calendar ---
Qube Studio Calendar ---
Qube Studio Calendar ---
Qube Studio Calendar ---
Qube Studio Calendar ---
Qube Studio Calendar ---
Qube Studio Calendar

Project Overview

DESCRIPTION

Calendar

CLIENT

Self Promo

DATE

4 months

DESIGN CREDITS

Creative Director: Quentin Berryman
Design Director: Aliah Hanim

PRINT CREDITS

Dah Chen, China

TYPE CREDITS

Trade Gothic

Production Details

QUANTITY PRODUCED

5,000

PRODUCTION TIME

8 weeks

DIMENSIONS: WIDTH × HEIGHT × DEPTH

100 mm × 100 mm × 100 mm
(3.94 in × 3.94 in × 3.94 in)

PAGE COUNT

365

PRINT METHOD

Offset

PAPER STOCK

Twinkling Diamond, 120gsm

NUMBER OF COLORS

3c + foil stamp + deboss

Many thanks to our ADVx3 Partners

February 24 2012

12:58

Matchstic Identity

Matchstic didn't start the fire, but they breathe new life into it with a systematically rubber-stamped identity redesign.

We came away with an idea of creating a system of standardized tools (like stamps) that ensure a consistent look and feel, but could be applied in infinitely unique and flexible ways. The result of that idea is 30+ custom Matchstic stamps that can be applied in various ways on business cards, note cards, packaging, and any other printed material (including body art). Included in the set is every team members personal stamp with their contact information to applied to our business card shell. This allowed us to letterpress two versions of really high-end cards for a fraction of the normal cost.

Matchstic Identity ---
Matchstic Identity ---
Matchstic Identity ---
Matchstic Identity ---
Matchstic Identity ---
Matchstic Identity ---
Matchstic Identity ---
Matchstic Identity ---
Matchstic Identity

Project Overview

DESCRIPTION

Idenity Materials

CLIENT

Self

DATE

March 2011 ‐ August 2011

DESIGN CREDITS

Matchstic
Alana Dy
Alvin Diec
Jason Orme
Craig Johnson
John Bowles
Blake Howard
Staci Janik
Becky O'mara
Dustin Britt

PRINT CREDITS

Heritage Letter Press

Production Details

QUANTITY PRODUCED

3,000 Businss Cards
1,000 Notecards
25 Stamps

PRODUCTION COST

$2,500

PRODUCTION TIME

1 Week

PRINT METHOD

Letterpress
Rubber Stamp
Blind Deboss

PAPER STOCK

French Poptone Red Hot
179 Crane Pearl Kid Finish

NUMBER OF COLORS

2

Many thanks to our ADVx3 Partners

October 18 2011

18:45

Oleg Lyutov Business Card

Self-promotional business cards provide an excellent opportunity for experimentation. Letterpressing an intricate design on chipboard proved a successful endeavor for designer Oleg Lyutov. Any readability lost in translation is clearly reconciled with the rich texture of pressed chipboard.

These were designed with an intent to emphasize the sense of custom, precious, and sustainable design, which can be affordably created and executed. These cards are not designed only to stand out, but also to be able to resist wear and tear due to the robust features of the chipboard.

The production process is the great example that an impossible may come true. During the design process, there were serious doubts whether such intricate details can be transferred onto photopolymer. Further on, it was a challenge to apply a proper amount of ink so the excess will not be pushed out and fill the negative space when debossing occurs. Thirdly, it was absolutely unclear how well the crude chipboard would take the letterpress impression. Another challenge was to engineer custom grippers that would hold the pre-cut cards in place. During the production process, it was discovered that packing the platen with a metal sheet, rather than a paper, would give the most dramatic deboss while maintaining sharp impression.

Oleg Lyutov Business Card ---
Oleg Lyutov Business Card ---
Oleg Lyutov Business Card ---
Oleg Lyutov Business Card

Project Overview

DESCRIPTION

Oleg Lyutov Business Card

CLIENT

Self-promotion

DATE

June, 2011

DESIGN CREDITS

Oleg Lyutov Design

TYPE CREDITS

Classic Caps by Letterhead
Brothers by Emigre

Production Details

QUANTITY PRODUCED

100

PRODUCTION COST

$10

PRODUCTION TIME

1 day

DIMENSIONS: WIDTH × HEIGHT × DEPTH

3.5 in × 2 in

PRINT METHOD

Letterpress

PAPER STOCK

Chipboard

NUMBER OF COLORS

Hand-mixed brown

Many thanks to our ADVx3 Partners

October 11 2011

18:04

Javier Garcia Business Card

How do three colors, letterpress, and debossing team up to send an understated message? More is less in this case as every vibrant detail harmonizes into one soothing song of eternal summer. It makes me crave baseball. One could easily pass 9 innings exploring each exquisite mark in this detailed field, making a favorite pastime of zooming out to appreciate the individual blades of grass combining into a cohesive whole.

Initially wanted to have the background (blind/hint shape) as a foil stamp but It might have taken too much attention and caused some production problems such as ink not being absorbed by the foil when letterpressed. So I decided to go with a blind deboss with just a slight hint of color. The edge coloring was done by myself on a few of them just for test.

Javier Garcia Business Card ---
Javier Garcia Business Card ---
Javier Garcia Business Card ---

Project Overview

DESCRIPTION

Business Card

CLIENT

Self-Promotional

DATE

August 2011

DESIGN CREDITS

Javier Garcia

PRINT CREDITS

Dependable Letterpress

TYPE CREDITS

Futura
Bodoni
Akzidenz Grotesk Condensed

Production Details

QUANTITY PRODUCED

300

PRODUCTION TIME

2 Weeks

DIMENSIONS: WIDTH × HEIGHT × DEPTH

3.5 in × 2 in

PRINT METHOD

Letterpress

PAPER STOCK

Crane Uncoated 179lb Cover

NUMBER OF COLORS

3 Spot

Many thanks to our ADVx3 Partners
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